Tuesday, 28 May 2013

LO2: Treatment – a pitch to a TV channel

Our documentary idea looks at how does the media affect the self-perception of young people? We will look into the physical and mental impact of body image. We will also look at affecting factors to the body image such as plastic surgery, anorexia and bulimia. During filming we may decide to narrow some these topics down for a more specific focus and results.

As whole looking at our documentary we are able to see that a wide range of individuals will be interested in watching. The appeal in our target audience is for young people aged between 13 and older. The reason being that most individuals will be interested to see how the media impacts individual’s perception and also see if they are too. It is a great way for young people to have some relation to the information being provided. Furthermore our target audience can also include parents as they will be concerned about their children and may be very interested in the impact of media.

The time slot for our production will be around later periods in the evening this being that younger individuals will be watching television and therefore more interest can be created this way. Furthermore the timings that we as a group feel best suit our documentary is around 6pm- 9.30pm. We are interested in having our documentary aired on channels such as BBC Three as they are well known for documentaries and BBC One. These will be our interest for our documentary to be on.

 In terms of our group budget we are able to see that it will not be very expensive for us to conduct as we will only be requiring limited amount of technology and will only be using one camera. However it may cost us more to gain professional and expert witnesses as they may be more reluctant to star in our production. However as a whole we as a group are able to say that our budget in filming will be at an acceptable pricing for us to be able to cover.

LO2: Genre conventions for your production

Expository codes and conventions and how we will use them:

•The filmmaker remains hidden behind the camera, ignored by the surrounding environment he/she neither changes nor influences the actions/events being captured: parts of our documentary will conform to this convention.
•Keeps up with the action resulting in rough, shaky, often amateur-looking footage. Since nothing is staged for the camera, the camera rushes about to keep up: we will challenge this convention; we want to have a 'professional' look.Participatory Conventions and how we will us them: 
•Documentary maker (and crew) interact with subject: Sahedul will 'front' our documentary, however we will challenge the convention and not show the whole crew 
•Interviews dominate but tend to be formal- literally ‘on the run’ questioning: we will challenge this convention by 'sitting' with the interviewees.
•Use of archive material- stills, news; footage, newspaper headlines and emails.
•Location shooting - handheld camera and tripod: hand held - walking around sch. and static camera for expert interviews.
•Long takes dominate: we will challenge this convention; log takes may bore the viewer.
•Synchronous (direct) sound recording: all our clips will have 'real' (diegetic) sound.
•Voiceover- usually by the documentary maker: Sahedul
•Documentary maker is visible to the audience- Interviews and participates in the action. 

Exposition

Our exposition will include a montage of images related to our documentary topic. The exposition will give an overview of what we are going to be looking at. We will also include a voiceover; it will mention questions that will be answered later on within our documentary.

Material shaped into a narrative/story

As we are unaware of why young people are affected by their body, the research we have gained will explain some of the core reasons why young people are so affected by their body. Towards the end of the documentary, we will be more aware as to why and how important body image is to young individuals. 

Material shaped into an argument

The stats we gain will help us to build an argument on our chosen topic. Also, expert advice and interviews from young individuals will give the audience a variety of views. The audience will then be able to make a judgement on the information that has been presented to them.

LO2: Secondary Research

The websites I will use to help my research are: the NHS – Health Issues from Anorexia, BBC News – Health issues on anorexia and Models airbrushing. Advertisements/ Brochures and leaflets can also be used in my research as once again it will allow me to back my points up. Also as they will prove that Celebrities use air brushing to make their appearance look better.  I will also consider other thoughts, this is so that I am not biased in my research. 

Plastic Surgery




  • First Point: Only meant to be used for burns/ accidents – this was from the beginning and then it starting changing to the usage of more of the general public using it. However it is not for issues but beauty. This is the area I will search to make my point on plastic surgery and so that I can we can see that the usage of plastic surgery initially is for injuries and other issues and not for beauty usage which not many people can afford. This is the information I have developed so far.
  • Second point: They use promotions to encourage and get people to get plastic surgery done, this is again referring to unrealistic expectations as we wouldn’t be able to pay for all the plastic surgery or expectations required to be beautiful as an average person will just not have enough money for it.
  • Third Point: Forcing others to be involved, this is also linked to promotion however it is when you get offers such as for example Bring a Friend and get a free nose job this is forcing and getting others involved who may really not interested in.
Models – Size Zero / Air Brushing

Issues caused from anorexia – NHS health problems will allow me to identify different area of issues models have.
  • Newspaper article could help as it will not be biased and it will give suitable evidence and statistics.
  • Airbrushing in magazines shown as evidence also before and after images is helpful as well. 
  • Library – old journals/Books this will allow me to have different ways to research my question so that I have a range of evidence to compare and contrast and the book I will be looking for is something to do with the ‘the history of fashion.
  • Questionnaire – this is a primary source which allows me to look at different way to identify and gather my information to allow my information to be as accurate as possible. 
Note on BBC news articlesBBC News: size zero = twig… nice
  • Size4 UK/ size 0 US  equals a 22 inch waist, average size of eight year olds.
  • People misjudge size zero however if you look closely symptoms such as – there skin being pale and dry, their hair would be dry as straw, their bones would stick out and you will always feel weak and ill.   
  •  New size which is 00  which is a 20 inch waist and 32 inch hips equivalent to being the same size as a 6 or 7 year old.
  • 2 catwalk models died size 0. Luisel romos collapsed on the Uruguay’s fashion week after that she later died of heart failure.
  • Size zero pill which is actually made for horses when they have problems of breathing, for humans it has rapid effect of weight loss. The side effects during this is high blood pressure and it you will not have an appetite.

BBC News: Plus size models champion ‘real’ women on catwalk
  • Plus size models – US size 12(UK size 16) and above and are in demand
  • “This shows is a validation of the 62% of American women who are plus size,” says Nancy (Nancy le writer, editorial directs of onestopplus.com, retailer for plus size women) Form the quote people may be encouraged to be happy with their size and our generation might gain more weight and have health issues of being fat.
  • “While I think it wonderful to celebrate the plus size. I think you also have to balance the fact that there’s a – pardon the pun- epidemic of obesity. So celebrate it. Yet recognize that as some points those larger sizes are not healthy.” This quote is also demonstrating the fact that not only are size 0 models have health issues but the plus size have health issues too this is an overall conclusion of what is healthy?
  • 28% of Americans are now obese- this is supporting my conclusion
  • BBC News: ‘size zero means cloths now fit me’
  • Statistics – “half of young women say they are unhappy with their bodies”
For our group topic I must review the current literature. This might be found;
  • On a Website (BBC News)
  • In a newspaper
  • In a Journal


Is ultra – thin going out of fashion?The size zero may be reducing but not dramatically as shown in the BBC news and the only reason it had reduced is after “death of a 22-year-old Uruguayan model that collapsed after a catwalk show in August. She had reportedly eaten little but leafy vegetables for months in order to lose weight” and the action the fashion industries had taken was very poor as many models life’s are under risk and the fashion industries have mad minor improvements. This shows that the fashion industries are putting little impact in improving the health of models and after the causes of their decisions the fashion industries do not take drastic measures.  This is a website which is trustworthy and reliable as it is not biased as it gives facts and statistics.

Size 4 Model for Being Too Fat
I will use this article from the magazine as it presents magazines are encouraging and making women want to feel skinny. This source of research is not really reliable as it is biased and not accurate however with this I can show that magazines put pressure in young women and make young women feel that they are not the right size as they are not the size that the models and the fashion industries portray to us women as the targeted audience. When you look at the image you see a lady which is already ultra-skinny but however in fact she is called fat which is not true and young women then set their expectations in size which is very low and this brings depression and reduces self-confidence.

LO2: Primary Research

Target Audience Research 

Primary research – focus group (Interviewee’s: One female and two males)

Questions
1)      How does the media affect the self-perception of young people?
2)      Describe how the media affect you?
3)      What is your ideal figure?
4)      Do you think the media influences you to follow the ideal figure?
5)      Who is more conscious about their physical appearance men or women? Why?


Questionnaire

We are doing a Documentary on how the media industry affects the self-perception of young individuals and would like you take part in our questionnaire.

1.       How old are you?(Circle the answer)

<9               10 – 13                                 14 – 25                                 26 – 34          35+                          

2.       What is you gender?
(Circle the answer)

Male
Female

3.       Models have had plastic surgery done (Katie Price & Brad Pitt as an example) would you as an individual have plastic surgery done?
(Circle the answer of your choice)

Strongly agree               
Agree                                
Disagree                        
Strongly Disagree
              
Question 3 Part A              

If you agree or strongly agree, is this because you think you need to look good?
(Circle the answer)

Yes                                   
No
                                    
4.       Does the media have an impact on you as an individual?(Tick the box of your choice)

Strongly agree
Agree
Disagree
Strongly disagree
It makes me worry about how I look.




It gives me tips on how to look good.




It makes me feel more confident as I know what is in fashion.




It makes me worry that I need to improve a feature, which I think is not correct.




I worry about the way I look all the time.




I have an eating disorder.






5.       Is airbrushing of models and celebrities (Photo editing) ok?(Circle the answer)

Yes always                           
Yes on occasions               
Not really                           
Definitely No   
                  
6.       Is plastic surgery the right way to achieve beauty?(Circle the answer)

Strongly agree                     
Agree                                     
Disagree                               
Strongly Disagree    

7.       Do you think that eating disorders such as anorexia, bulimia can be caused by models?(Circle the answer)

Strongly agree               
Agree                                     
Disagree                               
Strongly Disagree 
            
8.       Do you think the media affect your self-perception of your body? (Circle the answer)

Strongly agree               
Agree                                     
Disagree                               
Strongly Disagree     
    
9.       Do you attend the gym?
 (Circle the answer)

Yes always                           
Yes on occasions               
Not really                           
Definitely No   
          
Question 9 Part AIf you do go to the gym why is this?  
_________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

Question 9 Part BIf you don’t go to the gym why is this?
_________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

10.   Who is more conscious about their physical appearance men or women?

(Circle the answer)

Men
Women
Both

LO2: Visual MOOD board for your DOCUMENTARY

MoodBoard 

LO2: Evidence of ONE of your group’s idea being developed – Mind Map

Overall Decision



From the different areas we looked at and group discussions, we have realized that we are most interested in looking at how mainstream Media represent young people and how it affects an individual’s perception of the body image.  We made our decision from our individual ideas. From our ideas we decided to select aspects from our individual ideas. We decided to take the aspect of looking at the issues that affect young individuals, from my idea and target it at those who are affected by self perception. Zahra's topic on Racism allowed our decision to look at how issues impact and effect young individuals.  Sahedul explored his idea (drugs) and realised that the media has a huge impact in this area, he was drawn in by how media present information and topics. 

After much discussion, we concluded that our documentary would explore:

Selected as a group: Idea 4: 

Media & influence on body Image (Size)How does the media affect the self perception of young people?
  • Expert Witness (Gym Instructors) – Boys
  •  What percentage of people come to see you about gym
  •  What is the most popular age range that come into the gym
  •  Anorexia ( Expert witnesses)
  •  Different age groups, (From yr 8 – 16+)
  •    Staff
  •   Insure male and female are included (Look at who is more affected)
  •        Change in Culture, in what is beautiful
  • Models and what they are presenting, Change in today's Society Plus Size models
  • Photo Editing and the impact on individuals
Overall message – Everyone is different, so why is their so much pressure to be the same?

LO2: Mind Map/ synopsis generating individual IDEA

Documentary Ideas

 This is our group mind map, these are the different ideas we generated together, we individually also looked at the Pros and Cons of the idea. This allowed me to have a clear identification of what each of our ideas consisted of. 



As a group we produced our idea, this is my Idea: Strict/ Freedom in Schools Within our group we started generating our ideas for our Factual Programming, I started by looking into the issues of school and decided to look at Schools and their Rules. This allowed to identify how strict Sidney Stringer Academy is. 



I looked at the following aspects this being: 
  • Are individuals being disciplined by the use of strict rules and no access in leaving the building during lunch and break in 16+?
  • Expert Witness: Teachers, Mrs Tomes 
  • Student perspectives 
  • Look at other Schools as a comparison and how they are, this allows a better understanding of what Sidney operate and which is more successful and beneficial
  • I will look at Behaviour Management techniques used in classrooms, 
  • Archive Footage of children being taught in classroom 
  • Statistics on successful schools in Coventry 
  • Ofsted reports and Comments 
For my ideas these were the aspects that I would look into for the support of my documentary idea, I also decided to look at the advantages and disadvantages of this option. This being if we decided to take this further on. 


Advantages & Disadvantages